The Business Owner's AI Intensive

★ The Business Owner's AI Intensive

One day. Real systems.

Five tools that will change how you work — and how much you can do without adding headcount. Built for small business owners who are serious about staying ahead.

Format Full-Day Workshop

Location The Hotel Landing, Wayzata

Seats 16 Per Session

Sessions May 16 & May 30

Investment $1,497 All-Inclusive

You're not leaving with a notebook full of ideas. You're leaving with working systems — configured for your business, running before you walk out the door.

A working AI chatbot that responds to customer inquiries in real time

Configured for your business, in your voice, handling your most common questions — day or night.

An automated follow-up system that contacts leads within 60 seconds

Every new inquiry gets an instant, personalized response — while your competitors are still sleeping.

A content system that generates 30+ posts per month

Set it up once. Your brand stays visible and consistent without you touching it every week.

A voicemail and phone assistant that captures and qualifies leads

Every missed call becomes a warm lead — not a lost customer. Your AI answers, qualifies, and logs them automatically.

★ The Point of the Day

You don't need more information.
You need things that work.

Most AI workshops end with a slideshow and a list of tools to explore later. This one ends with your phone answered, your leads followed up with, and your content calendar running — before you leave the room.

Every system you build that day is yours. No subscriptions to us. No ongoing dependencies. Just tools working for your business.

★ The Proof of Concept

Amanda Peterson isn't teaching theory. She built the results first.

Trusted by an audience of 300,000+ listeners and 70,000+ followers learning how to use AI in real business workflows — she's not an AI researcher or a tech consultant. She's a working journalist and independent producer who used these exact tools to build her own business from the ground up.

Her work has been published in the New York Post. Everything she teaches, she's already done herself.

300K+

Podcast Downloads

Most indie podcasts never break 10,000

70K+

Social Following

AI-edited video, built from scratch

NY Post

Published Work

Investigative journalism, AI-assisted

Content Creation & Design

Your brand, posting consistently — without you doing the work.

Claude and Canva work together to take your ideas and turn them into scroll-stopping posts, professionally designed graphics, and a full content calendar — in minutes. You stay visible and on-brand without touching a design tool.

A part-time social media manager and graphic designer, for a fraction of the cost.

Cowork — AI That Actually Does Things

Stop asking AI questions. Start having it do the work.

Cowork is an AI that operates your computer alongside you — pulling research, organizing files, drafting reports, executing multi-step tasks from start to finish. The difference between an AI that advises and one that actually works.

The AI that doesn't just answer — it does.

AI Phone Answering

Every missed call is a missed customer. AI fixes that.

An AI phone answering system answers every call in your voice, 24/7 — handling questions, capturing contact info, qualifying callers, and booking appointments directly to your calendar. You wake up to warm leads instead of missed opportunities.

Open for business 24/7, even when you're not.

AI for Lead Generation

A sales funnel that runs while you sleep.

AI attracts potential customers through optimized content and search presence, qualifies them through smart intake flows, and captures their information automatically. By the time you talk to someone, they're already warm. The full top of your funnel, automated.

AI that finds your next customer before you even know they're looking.

AI as Your Follow-Up System

The fortune is in the follow-up. AI never forgets.

AI-powered workflows send the right message at the right time, every time — in your voice, automatically. Follow-up emails, check-ins, review requests, referral asks. The tasks that always felt like they should happen but never did, now just happen.

Your most reliable employee — and it never needs a day off.

9:00 – 11:30

The truth about AI — what it actually is

A clear, jargon-free explanation of what AI is, how it works, and where it genuinely fits into a small business. We separate fact from marketing, and reality from hype.

11:30 – 12:30

Lunch

Provided. Time to decompress, ask questions, and connect with the other business owners in the room.

12:30 – 2:30

Live demos & hands-on tool setup

We walk through every major AI tool together — then you set them up on your own device, for your own business. Claude Cowork, AI phone systems, prompt-building, and more. Help is right there if you need it.

2:30 – 4:00

Your tools configured & your systems live

Finish setting up the AI tools tailored to your specific business. You leave with working systems — not just notes. An AI answering your calls, automations running in the background, and prompts ready to use Monday morning.

Full day of instruction & setup

9AM – 4PM. Small group of 16 or fewer. Not a lecture — a hands-on build session with help right there when you need it.

Breakfast & lunch

Both provided. Show up ready to learn — and ready to connect with other owners in the room.

Claude Cowork set up for your business

We configure Claude Cowork for your specific workflows in the room — automations running before you leave.

AI phone system configured

Leave with an AI answering your calls after hours, handling FAQs, and routing what needs a human — set up that day.

Open Q&A throughout the day

Every session has time built in for your specific questions. Stuck on a setup? Someone's right there.

A room full of peers

16 business owners building together for a full day. The connections made here are worth as much as the tools you set up.

The Hotel Landing

On Lake Minnetonka. Private boardroom. Maximum 16 people. The kind of room that makes a full day feel like time well spent.

Address 925 Lake St E, Wayzata, MN 55391

Time 9:00 AM – 4:00 PM

Included Breakfast, lunch & workbook

Parking Valet & self-parking available

Questions? amandapetersonmn@gmail.com

This is for you if

You run a service-based business

You're doing $250K–$5M+ and want to operate more efficiently

You're tired of hearing about AI and ready to actually use it

You want working systems — not theory and handouts

Any small business — retail, medical, real estate, consulting, hospitality, trades, agencies

This is not for you if

You're looking for beginner overviews only — no implementation

You're part of a large enterprise team

You're not willing to implement what you learn

■ Before the Workshop

—

Missed calls = lost leads Your phone rings after hours. No one answers. They call someone else.

—

Manual follow-up = inconsistent revenue You mean to follow up. Life happens. The lead goes cold.

—

Content creation = hours you don't have You know you should be posting. You never get around to it.

—

AI tools = money you're wasting You're paying for subscriptions you barely use because no one showed you how.

▶ After the Workshop

→

AI answers every call, 24/7 Your business is open even when you're not. Every caller gets a response. No lead slips through.

→

Every lead gets instant follow-up — automatically Within 60 seconds of an inquiry, a message goes out in your voice. No manual effort required.

→

Content runs on a system, not on your schedule 30+ posts a month, consistently, without you sitting down to write them every week.

→

Your AI tools are actually working You leave with everything configured and running — not a list of things to figure out later.

Do I need any technical experience?

None. This workshop is specifically designed for business owners, not tech people. If you can use a smartphone and send an email, you have everything you need to get full value from the day.

What kind of businesses is this relevant for?

Any small business — retail, service-based, medical, real estate, consulting, hospitality, trades, agencies. AI tools are not industry-specific. If you run a business and have things to write, research, plan, or communicate, this workshop will be directly applicable to you.

Will I be pitched software or tools at the end?

No. There are no affiliate relationships, no software commissions, and no upsells of any kind. The workshop fee is the only thing you'll ever pay. That's the entire point of this event.

Why only 16 people?

Because a room of 16 is a conversation, not a seminar. Every person gets to ask their specific questions about their specific business. That's not possible in a room of 100. The small size is the product.

Can I expense this as professional development?

In most cases, yes. A full-day professional education workshop directly related to your business operations is typically deductible as a business education expense. Check with your accountant to confirm for your situation.

What if I can't make my chosen date?

Reach out as soon as possible and we'll do our best to move you to another available date. Please contact us at amandapetersonmn@gmail.com with any questions.

$1,497

per person · all-inclusive

Breakfast, lunch, workbook, and the full day included. No add-ons, no upsells, no follow-up pitch. Ever.

Limited to 16 people per date. When a date sells out, it's gone.

Questions? amandapetersonmn@gmail.com

Select Your Date

Reserve May 16th — $1,497 ↗ Reserve May 30th — $1,497 ↗

The Hotel Landing · Wayzata, MN · Breakfast & lunch included